Becoming a WAM partner will be a natural fit if you already talk to your customers about improving the effectiveness of their website, marketing and promotions, web marketing, or the growth of their business in general.
Selling WAM is both beneficial and profitable to you. Not only in the generous margins, but even more importantly in your consulting and design services. The software packages are profitable, however customers want you to configure, consult, and train them on the basics… now you are able to bill them for professional services on an hourly basis.
Even a very basic “quick start” set-up with WAM to discuss the customers needs and web marketing capabilities will create billable consulting fees. As web marketing becomes more serious to your customer their need will grow into many types of services including design (email and page templates), strategic and creative services, configuration with hosting servers, website plug-ins, technical components, and more.
Being able to offer web marketing services can generate a good bit of revenue on the front-end. What is not immediately visible is that web marketing also creates an on-going demand as web campaigns happen regularly (weekly or monthly) and each campaign will usually require at least a little help from your staff. Monthly retainers or service fees for you to execute full campaigns on their behalf will only grow as they begin to use WAM to empower their online marketing efforts.
Help your clients take off with WAM. Simply put, WAM makes it easy to set up, track and improve integrated marketing campaigns. WAM easily ties into exisiting campaigns and improves your overall response rates. Good creative, executed with the WAM tools, is what makes a campaign successful.
There are three levels of partnerhips.
Registered Partners
Free Demo account
Discount on all WAM Packages
Automated Video Training
Email Support for partner and customer
Phone support for partner
Branding Customization optional (remove wam logo)
Optional quick start to have your account branded and pre-configured to meet industry best practices
Optional Paid Training Classes available (online)
New account set-up required quarterly
Stategic Partners
Training provided for 1 staff member, additional training discounted
Private Label WAM admin
Private Label WAM email footer
Preferred choice for new business leads
FREE WAM account for Partner usage
Further discount on WAM professional services
Partner Phone Support
WAM “strategic partner” Logo for use in marketing materials and website
Larger Discount on all WAM Packages
Billing Flexibility
Certification Training required for sales or technical staff
Certified Partners
Training provided for sales and technical staff members
First right of refusal for vertical specific leads
First right of refusal for geographic leads
Branded web portal to provision accounts (optional)
Discounts on training multiple staff members
Opportunity for co-marketing dollars
Test account for development environment to test new features before they release
Access to pre-release features
Access to WAM API
Status approval required after a minimum of three successful customer implementations.
For more information on our partner program contact Scott Harrington directly at
704-837-2143 or sharrington@wampower.com.
