Web Accelerated Marketing ("WAM") Capabilities
Marketing Relationship Management has a New Name
With your WAM subscription, Email marketing is just the beginning. WAM is a unique Marketing Relationship Management (MRM) suite of tools that helps you to get active with Web promotions by combining sophisticated marketing tools into a centralized, powerful and easy to use management suite. Web Accelerated Marketing will help your organization to:
- Build Loyal Customer databases
- Promote ideas, events, products and services
- Lower customer acquisition costs
- Automate and improve sales team(s) efficiencies
- Track and improve customer service
- Promote and manage events
- Publish website content and create landing pages
- Track print, radio, and television advertising
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WAM’s lets you create truly integrated, single or multi-channel communications and feedback programs quickly and easily. No other tool available today has such flexible campaign possibilities.
WAM’s proprietary “Branding Engine” allows you to maintain consistency in all of your marketing, sales, customer service and communications, giving your audience clear and consistent messages from your organization. WAM’s Branding Engine offers:
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BRANDED EMAILS: Personalized from your organization.
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BRANDED TOOLS: Plug pictures, text, entire landing pages, contact & registration forms, surveys and tracking links directly into your website.
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BRANDED DOMAINS: Create specific tracking links (ex: wam.youraddress.com/offer) to track both online and
traditional marketing conversion rates.
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BRAND IMAGE SUPPORT: Use personalized branded templates with all of your tools that maintain your identity and
branding.
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BRANDED FOLLOW-UP PROCESS: Automate specific and personal follow-ups from campaign responses (Auto Responses).
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All of WAM's integrated tools are non-technical and designed for ease of use. WAM always supports your branding in every campaign you run. There are detailed and actionable reports for all of your marketing, sales and customer service campaigns. Not only does WAM help grow your business, it grows with your business.
See How WAM Works By Tool, By your Role or even by your Industry.
WAM is available by subscription. There are never any contracts to sign and no activation fees. With WAM, you can do it yourself or have it done for you by one of our professional partners. Either way, you can get the job done. To learn more or get started, contact your WAM representative today and find out how to accelerate your marketing, sales and customer service programs with WAM!
